Privacy Policy


1. Data Protection at a Glance
General information
The following notes provide a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to identify you.
can be personally identified. For detailed information on the topic of data protection, please refer to our privacy policy listed below this text.


Data collection on this website
Who is responsible for data collection on this website?
The data processing on this website is carried out by the website operator. You can find the contact details in the section "Notice to the Responsible Party" in this privacy policy.


How do we collect your data?
Your data is collected in part by you providing it to us. This may include, for example, data that you enter into a contact form.
Other data is collected automatically or with your consent when visiting the website by our IT systems. This mainly includes technical data (e.g., internet browser, operating system, or time of page access). The collection of this data occurs automatically as soon as you enter this website.


What do we use your data for?
A part of the data is collected to ensure the error-free provision of the website. Other data may be used to analyze your user behavior. If contracts can be concluded or initiated via the website, the transmitted data will also be used for contract offers.
Orders or other order inquiries processed.


What rights do you have regarding your data?
You have the right to obtain free information about the origin, recipients, and purpose of your stored personal data at any time. You also have the right to request the correction or deletion of this data. If you have given consent to data processing, you can revoke this consent at any time for the future. Furthermore, you have the right to...
to request the restriction of the processing of your personal data under certain circumstances. Furthermore, you have the right to lodge a complaint with the competent supervisory authority. You can contact us at any time regarding this and any other questions related to data protection.

Analysis tools and third-party tools
When visiting this website, your browsing behavior may be statistically analyzed. This is primarily done using so-called analysis programs.
Detailed information about these analysis programs can be found in the following
Privacy Policy.


2. Hosting
We host the content of our website with the following provider:
The provider of Strato is Strato AG, Otto-Ostrowski-Straße 7, 10249 Berlin (hereinafter "Strato"). When you visit our website, Strato collects various log files including your IP addresses. For more information, please refer to Strato's privacy policy: https://www.strato.de/datenschutz/.
The use of Strato is based on Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in a reliable representation of our website. If consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a.
GDPR and § 25 para. 1 TDDG, insofar as consent includes the storage of cookies or access to information on the user's end device (e.g., device fingerprinting) within the meaning of the TDDG. Consent can be revoked at any time.


Order processing
We have concluded a contract for data processing (AVV) for the use of the aforementioned service. This is a contract required by data protection law, which ensures that it processes the personal data of our website visitors only according to our instructions.
Instructions and processed in compliance with the GDPR.


3. General Information and Mandatory Information
Data protection
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations as well as this privacy policy.
When you use this website, various personal data is collected. Personal data is data that can be used to identify you personally. This privacy policy explains what data we collect and how we use it. It also explains how and for what purpose this occurs. We would like to point out that data transmission over the Internet (e.g., when communicating via email) may have security vulnerabilities. A complete protection of the data from access by third parties is not possible. Note on the responsible party The responsible party for data processing on this website is:
SchmerlerMarketing, Friedrichstr. 15 70174 Stuttgart; E-Mail: info@fluffybrush.de The responsible entity is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g., names, email addresses, etc.).

Storage period
As long as no more specific storage duration is mentioned within this privacy policy, your personal data will remain with us until the purpose for data processing ceases. If you assert a legitimate request for deletion or revoke consent for data processing,
your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g., tax or commercial law retention periods); in the latter case, deletion will occur after these reasons no longer apply.
General information on the legal basis for data processing on this website. If you have consented to data processing, we process your personal data on the basis of Art. 6 para. 1 lit. a GDPR or Art. 9 para. 2 lit. a GDPR, provided that special categories of data are processed according to Art. 9 para. 1 GDPR. In the case of explicit consent to the transfer
The processing of personal data in third countries is also based on Art. 49 para. 1 lit. a GDPR. If you have consented to the storage of cookies or to access information on your device (e.g., via device fingerprinting), the data processing is additionally based on § 25 para. 1 TDDDG. The consent can be revoked at any time. If your data is necessary for the fulfillment of a contract or for the performance of pre-contractual measures, we process your data based on Art. 6 para. 1 lit. b GDPR. Furthermore, we process your data if it is necessary for the fulfillment of a legal obligation based on Art. 6 para. 1 lit. c GDPR.
Data processing may also be carried out on the basis of our legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR. The relevant legal bases applicable in each individual case are explained in the following paragraphs of this privacy policy.


Recipient of personal data
As part of our business activities, we collaborate with various external parties. In this context, it may also be necessary to transmit personal data to these external parties. We only share personal data with external parties when this is necessary for the fulfillment of a contract, or when we are legally obligated to do so (e.g., data transfer.
to tax authorities), if we have a legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR in the transfer or if another legal basis permits the data transfer. When using processors, we only provide personal data of our customers based on a valid
Contract for order processing continues. In the case of joint processing, a contract for joint processing will be concluded.


Withdrawal of your consent to data processing
Many data processing operations are only possible with your explicit consent. You can a
may be revoked at any time. The legality of the actions taken until the revocation
Data processing remains unaffected by the revocation.
Right of objection against data collection in special cases as well as against
Direct marketing (Art. 21 GDPR)
IF THE DATA PROCESSING IS CARRIED OUT ON THE BASIS OF ART. 6 PARA. 1 LIT. E OR F GDPR, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT FOR REASONS ARISING FROM YOUR PARTICULAR
TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA BASED ON YOUR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. YOU CAN FIND THE RELEVANT LEGAL BASIS ON WHICH A PROCESSING IS BASED IN THIS PRIVACY POLICY. IF YOU OBJECT,
WE WILL NO LONGER PROCESS YOUR AFFECTED PERSONAL DATA UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING
PROVIDE EVIDENCE THAT YOUR INTERESTS, RIGHTS, AND FREEDOMS OUTWEIGH OR THAT THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS (OBJECTION UNDER ART. 21 PAR. 1 GDPR). IF YOUR PERSONAL DATA IS PROCESSED FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING AT ANY TIME.
TO INCLUDE PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING; THIS ALSO APPLIES TO PROFILING, INSOFAR AS IT IS RELATED TO SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL NO LONGER BE USED FOR THE PURPOSE OF DIRECT ADVERTISING (OBJECTION
ACCORDING TO ART. 21 PAR. 2 GDPR).


Right to complain to the competent supervisory authority
In the event of violations of the GDPR, affected individuals have the right to lodge a complaint with a supervisory authority, particularly in the member state of their habitual residence, their place of work, or the location of the alleged violation. The right to lodge a complaint exists without prejudice to any other administrative or judicial remedies. Right to data portability.
You have the right to request that data we process automatically based on your consent or in fulfillment of a contract be handed over to you or to a third party in a commonly used, machine-readable format. If you request the direct transfer of the data to another controller,
demand, this only occurs as far as it is technically feasible.


Information, Correction and Deletion
You have the right at any time, in accordance with the applicable legal provisions, to obtain free information about your stored personal data, their origin and recipients, and the purpose of data processing, and if applicable, a right to correction or deletion of this data. For this purpose as well as
For further questions regarding personal data, you can contact us at any time. Right to restriction of processing.
You have the right to request the restriction of the processing of your personal data. You can contact us at any time for this purpose. The right to restrict processing exists in
in the following cases: If you dispute the accuracy of your personal data stored with us, we need
generally time to check this. For the duration of the review, you have the right to request the restriction of the processing of your personal data. If the processing of your personal data was/is unlawful, you can request the restriction of data processing instead of deletion. If we no longer need your personal data, but you need it to exercise, defend, or assert legal claims, you have the right to request instead of
Request the restriction of the processing of your personal data. If you have lodged an objection under Art. 21 para. 1 GDPR, a balancing of interests between yours and ours must be carried out. As long as it is not yet clear whose interests prevail, you have the right to request the restriction of the processing of your personal data.
to demand. If you have restricted the processing of your personal data, that data may - from
apart from their storage – only with your consent or for the assertion, exercise, or defense of legal claims or to protect the rights of another natural or legal person or for reasons of significant public interest of the European Union or
be processed by a Member State.


SSL or TLS encryption
This page uses security measures and protects the transmission of confidential content, such as to
Example orders or inquiries that you send to us as the site operator, an SSL or TLS encryption. You can recognize an encrypted connection by the fact that the address bar of the browser changes from "http://" to "https://" and by the lock symbol in your browser bar. When SSL or TLS encryption is activated, the data you transmit to us cannot
be read by third parties.


Objection to advertising emails
The use of contact details published in accordance with the imprint obligation for the purpose of sending
unsolicited advertising and informational materials are hereby opposed. The
Operators of the sites expressly reserve the right to take legal action in the event of unsolicited sending of
Advertising information, such as through spam emails, is present.


4. Data collection on this website
cookies

Consent to the use of cookies. In order for our website to function properly, we use cookies. To obtain your valid consent for the use and storage of cookies in the browser you use to access our website and to document this properly, we use a consent management platform: CookieFirst. This technology is provided by Digital Data Solutions BV, Plantage Middenlaan 42a, 1018 DH, Amsterdam, Netherlands. Website: https://cookiefirst.com referred to as CookieFirst. When you access our website, a connection is established with the CookieFirst server to allow us to obtain your valid consent for the use of certain cookies. CookieFirst then stores a cookie in your browser to only enable the cookies you have consented to and to document this properly. The processed data will be stored until the specified retention period expires or you request the deletion of the data. Deviating from this, certain legal retention periods may apply. CookieFirst serves to obtain the legally required consent for the use of cookies. The legal basis for this is Article 6(1)(c) of the General Data Protection Regulation (GDPR). Data Processing Agreement We have entered into a data processing agreement with CookieFirst. This is a data protection contract that ensures that the data of our website visitors is processed only according to our instructions and in accordance with the GDPR. Server Log Files Our website and CookieFirst automatically collect and store information in so-called server log files that your browser automatically transmits to us. The following data is collected: - Your consent status or the withdrawal of consent - Your anonymized IP address - Information about your browser - Information about your device - The date and time of your visit to our website - The URL of the website where you saved or updated your consent declaration - The approximate location of the user who has saved their consent preferences - A universally unique identifier (UUID) of the website visitor who clicked the banner cookie. Cookies are small data packets and set up on
no harm to your device. They are either temporarily stored for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted after your visit ends. Permanent cookies remain stored on your device until you delete them yourself or an automatic deletion occurs through your web browser. Cookies can come from us (first-party cookies) or from third parties (so-called third-party cookies). Third-party cookies enable the integration of certain services from third parties within websites (e.g., cookies for processing payment services). Cookies have various functions. Many cookies are technically necessary, as certain
Website functions that would not work without these (e.g., the shopping cart function or the display of videos). Other cookies may be used to evaluate user behavior or for advertising purposes. Cookies that are necessary for carrying out the electronic communication process, for providing
certain functions desired by you (e.g., for the shopping cart function) or for optimizing the website (e.g., cookies for measuring web audience) are required (necessary cookies), will be on
Based on Art. 6 para. 1 lit. f GDPR, unless another legal basis is provided. The website operator has a legitimate interest in storing necessary cookies for the technically error-free and optimized provision of its services. If consent for the storage of cookies and comparable recognition technologies has been requested, the processing is carried out exclusively on the basis of this consent (Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG); the consent can be revoked at any time.
You can configure your browser to be informed about the setting of cookies and to allow cookies only on a case-by-case basis, exclude the acceptance of cookies for specific cases or in general, and activate the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website. You can find out which cookies and services are used on this website in this.
Obtain the privacy policy.

 

 

This cookie table was created and updated by the CookieFirst CMP.


Contact form
If you send us inquiries via the contact form, your information from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We do not share this data without your consent. The processing of this data is based on Art. 6 para. 1 lit. b GDPR, provided that your inquiry is related to the fulfillment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the
effective processing of the inquiries directed to us (Art. 6 para. 1 lit. f GDPR) or based on your consent (Art. 6 para. 1 lit. a GDPR) if this was requested; consent can be revoked at any time. The data you entered in the contact form will remain with us until you request its deletion.
request, revoke your consent to storage or the purpose for data storage no longer applies (e.g., after your request has been processed). Mandatory legal provisions – in particular retention periods – remain unaffected.


Inquiry by email, phone, or fax
If you contact us by email, phone, or fax, your request, including all personal data arising from it (name, inquiry), will be stored and processed by us for the purpose of handling your concern. We do not share this data without your consent. The processing of this data is based on Art. 6 para. 1 lit. b GDPR, provided that your inquiry is related to
is related to the fulfillment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the
effective processing of the inquiries directed to us (Art. 6 para. 1 lit. f GDPR) or based on your consent (Art. 6 para. 1 lit. a GDPR) if it was requested; consent can be revoked at any time.
revocable. The data you send to us via contact inquiries will remain with us until you request deletion, revoke your consent for storage, or the purpose for data storage no longer applies (e.g., after your request has been processed). Mandatory legal provisions – in particular, statutory retention periods – remain unaffected.


5. Social Media Facebook
This website integrates elements of the social network Facebook. The provider of this service is Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. However, according to Facebook, the collected data is also transferred to the USA and other third countries. An overview of the Facebook social media elements can be found here: https://developers.facebook.com/docs/plugins/?locale=en_US. When the social media element is active, a direct connection is established between your device and the Facebook server. This allows Facebook to receive the information that you have visited this website with your IP address. If you click the Facebook "Like" button while logged into your Facebook account, you can link the content of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. We would like to point out that as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Facebook. Further information can be found in the privacy policy of
Facebook at: https://de-de.facebook.com/privacy/explanation.
The use of this service is based on your consent according to Art. 6 para. 1 lit. a GDPR and §25 para. 1 TDDDG. Consent can be revoked at any time.
As far as personal data is collected on our website using the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook. The processing that occurs after the forwarding by Facebook is not part of the joint responsibility. The obligations that we share have been documented in an agreement on joint processing. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for the data protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of Facebook products. Rights of the affected individuals (e.g., requests for information) regarding the data at
You can assert data processed by Facebook directly with Facebook. If you assert the rights of the data subjects with us, we are obliged to forward them to Facebook. The data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here:
https://www.facebook.com/legal/EU_data_transfer_addendum,
https://de-de.facebook.com/help/566994660333381 und
https://www.facebook.com/policy.php. Das Unternehmen verfügt über eine Zertifizierung nach dem „EU-US Data Privacy Framework“ (DPF). Der
DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF commits to adhering to these data protection standards. Further
You can obtain information on this from the provider at the following link:
https://www.dataprivacyframework.gov/participant/4452.
Instagram On this website, functions of the Instagram service are integrated. These functions are offered by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. When the social media element is active, a direct connection is established between your device and the
Instagram server created. Instagram thereby receives information about your visit to this website. If you are logged into your Instagram account, you can click the Instagram button.
link the content of this website to your Instagram profile. This allows Instagram to associate your visit to this website with your user account. We would like to point out that we, as the provider of the pages, do not
Knowledge of the content of the transmitted data and its use by Instagram has been obtained. The use of this service is based on your consent according to Art. 6 para. 1 lit. a GDPR and §25 para. 1 TDDDG. The consent can be revoked at any time.
As far as personal data is collected on our website using the tool described here and forwarded to Facebook or Instagram, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing.
responsible (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook or Instagram. The following after the forwarding
subsequent processing by Facebook or Instagram is not part of the joint responsibility.
The obligations that we share have been outlined in an agreement on joint
Processing recorded. You can find the wording of the agreement at:
https://www.facebook.com/legal/controller_addendum. Laut dieser Vereinbarung sind wir für die Erteilung der Datenschutzinformationen beim Einsatz des Facebook- bzw. Instagram-Tools und für die
legally secure implementation of the tool on our website. Facebook is responsible for the data security of the Facebook or Instagram products. Rights of the affected parties
(e.g. requests for information) regarding the data processed by Facebook or Instagram can be asserted directly with Facebook. If you assert the rights of the data subjects with us, we are obliged to forward these to Facebook. The data transfer to the USA is based on the standard contractual clauses of the EU Commission.

You can find details here:
https://www.facebook.com/legal/EU_data_transfer_addendum,
https://privacycenter.instagram.com/policy/ und
https://de-de.facebook.com/help/566994660333381.
You can find more information about this in Instagram's privacy policy:
https://privacycenter.instagram.com/policy/. Das Unternehmen verfügt über eine Zertifizierung nach dem „EU-US Data Privacy Framework“ (DPF). Der
DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF commits to adhering to these data protection standards. Further
You can obtain information on this from the provider at the following link:
https://www.dataprivacyframework.gov/participant/4452.


6. Newsletter
Newsletterdaten
If you would like to receive the newsletter offered on the website, we need an email address from you as well as information that allows us to verify that you are the owner of the
the specified email address and agree to receive the newsletter. No further data will be collected or only on a voluntary basis. We use this data exclusively for
the dispatch of the requested information and do not pass it on to third parties.
The processing of the data entered in the newsletter registration form is carried out exclusively on the basis of your consent (Art. 6 para. 1 lit. a GDPR). The consent granted for the storage of the
You can revoke the data, the email address, and their use for sending the newsletter at any time, for example, via the "Unsubscribe" link in the newsletter. The legality of the already completed
Data processing operations remain unaffected by the revocation.
The data you provided to us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter with us or the newsletter service provider and after the
Unsubscription from the newsletter or deletion from the newsletter distribution list due to the purpose no longer being applicable. We reserve the right to remove email addresses from our newsletter distribution list at our discretion.
to delete or block in accordance with our legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR. Data that has been stored with us for other purposes remains unaffected by this.
After your removal from the newsletter distribution list, your email address may be stored in a blacklist with us or the newsletter service provider, if this is necessary to prevent future...
Mailings are required. The data from the blacklist will only be used for this purpose and not with
merged with other data. This serves both your interest and our interest in the
Compliance with legal requirements when sending newsletters (legitimate interest in the sense of
Art. 6 para. 1 lit. f GDPR). The storage in the blacklist is not time-limited. You can object to the storage if your interests outweigh our legitimate interest.

7. Use of Chatbots

To improve customer communication, we use automated chatbots on our website. These can process personal data such as your name, your email address, and the chat history. The use of the chatbot is voluntary. The processing of this data is based on Art. 6 para. 1 lit. b GDPR, if the communication takes place within the framework of a contract execution, or on Art. 6 para. 1 lit. f GDPR, if we have a legitimate interest in improving our customer service.

8. Google Tag Manager

We use Google Tag Manager to centrally manage various tracking and marketing tags. This tool itself does not process any personal data, but it allows the loading of additional services that can collect data. Since Google Tag Manager does not carry out independent data collection, its use is based on our legitimate interest according to Art. 6 para. 1 lit. f GDPR.

9. Google Analytics

Our website uses Google Analytics, a web analytics service from Google Ireland Ltd. Google Analytics collects data about your usage behavior and stores it anonymously. This includes, in particular:

  • Your IP address (shortened and anonymized)

  • Duration of visit

  • Page views

  • Your clicking behavior

  • The origin of your website visit

Since Google Analytics can transmit data to the USA, there is a risk that US authorities may have access to it. The processing is carried out solely on the basis of your consent according to Art. 6 para. 1 lit. a GDPR, which you can revoke at any time.

10. Hotjar and Microsoft Clarity

To analyze user interactions, we use Hotjar and Microsoft Clarity. These services collect anonymized data about mouse movements, scrolling behavior, and interactions with our website. Since this data cannot be directly attributed to a person, processing is based on your consent according to Art. 6 para. 1 lit. a GDPR. You can deactivate data collection at any time through our cookie settings.

11. Processing of customer and contract data

When you place an order in our online shop, we process personal data for contract processing in accordance with Art. 6 para. 1 lit. b GDPR. This includes in particular:

  • Your name

  • Your address

  • Your email address

  • Your payment information

  • Order details

Without this data, a purchase contract cannot be concluded.

12. Transfer of data to third parties

Data transmission to shipping service providers and trading partners

To fulfill your order, we will transmit your address and order data to our shipping service providers or trading partners, as far as this is necessary for delivery. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.

13. Orders

For some orders, shipping is done directly by our shipping partners or manufacturers. In order for your order to be processed smoothly, we transmit the necessary data to our partners who carry out the shipping.

What data is transmitted to the supplier?

To process orders, we provide the following data to the respective supplier.

  • Name and address of the customer (for the shipment of the goods).

  • Order data (item, quantity, price, delivery options).

This data is required to fulfill the purchase contract (Art. 6 para. 1 lit. b GDPR).

14. Legal basis for data transfer

The transfer of your personal data to suppliers is carried out exclusively for the purpose of contract processing and is based on Art. 6 para. 1 lit. b GDPR. In certain cases, we may be legally obligated to share data with suppliers or logistics companies, for example, for fraud prevention or to comply with tax regulations (Art. 6 para. 1 lit. c GDPR).

15. Storage and Deletion Periods 

The data we collect and transmit to the supplier will only be stored as long as necessary for the fulfillment of the contract. After the complete processing of the order and the expiration of legal retention obligations, the data will be deleted.

The following deadlines apply

  • Tax and commercial law retention obligation: 6 to 10 years (§ 147 AO, § 257 HGB).

  • Limitation period for contractual claims: 3 years according to § 195 BGB.

Our shipping partners are required to delete the data after the statutory retention periods have expired.

Data transmission to suppliers outside the EU

If our suppliers are located outside the European Union (e.g., in China or the USA), data may be transferred to a third country. In such cases, we ensure that appropriate data protection measures are implemented, such as

  • EU standard contractual clauses according to Art. 46 GDPR.
  • Existence of an adequacy decision pursuant to Art. 45 GDPR.
  • Supplementary technical and organizational measures for data protection.

If such a transmission is required, we will inform you separately.

16. Payment Processing

As part of the payment processing in our online shop, we process personal data in collaboration with various payment service providers. The processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR (contractual processing) and, in certain cases, on the basis of Art. 6 para. 1 lit. f GDPR (legitimate interest in secure and efficient payment processing).

Payment service providers and processed data

When making a payment in our shop, your payment data will be passed on to the respective payment service provider. This usually includes the following data:

  • name

  • Billing and shipping address

  • E-mail address

  • Payment information (e.g., credit card number, bank account details, transaction ID)

  • IP Address

17. Used Payment Providers

Visa, Mastercard, Maestro, American Express
These payment methods are offered in our shop. When using one of these payment methods, the payment data will be transmitted to the respective card provider and the payment service provider used. The processing is carried out to complete the payment transaction.Further information on data processing can be obtained from your respective card provider.

Shop Pay
Provider: Shopify International Ltd., 2nd Floor, 1-2 Victoria Buildings, Haddington Road, Dublin 4, D04 XN32, Ireland Shop Pay stores payment and address data to expedite future orders. The processing is based on Art. 6 para. 1 lit. b GDPR (contract execution) and Art. 6 para. 1 lit. f GDPR (legitimate interest in a fast checkout process).
More information: https://www.shopify.com/legal/privacy

Google Pay
Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland
More information: https://policies.google.com/privacy

Klarna (Purchase on account, payment after 30 days)
Provider: Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden
When selecting this payment method, Klarna will share your personal data (including name, address, date of birth, phone number, and order details) with credit reporting agencies to conduct credit checks.
More information: https://www.klarna.com/de/datenschutz/

PayPal
Provider: PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg More information: https://www.paypal.com/de/webapps/mpp/ua/privacy-full

18. Storage duration and rights of the affected parties

Your payment data will only be stored as long as necessary for the contract processing. Legal retention periods remain unaffected.

You have the right to information, correction, deletion, and restriction of the processing of your personal data, as well as the right to object to the processing. Further information can be found in our general privacy policy.

19. TikTok Pixel

On our website, we use the TikTok Pixel, a tool from TikTok Technology Limited (10 Earlsfort Terrace, Dublin, D02 T380, Ireland). The TikTok Pixel allows us to track the behavior of visitors to our website after they have been redirected from an ad on TikTok. This enables us to analyze the effectiveness of our TikTok advertising for statistical and market research purposes and to optimize our marketing efforts.

Legal basis
The processing of your data is based on Art. 6 para. 1 lit. a GDPR, provided that you have given your consent (e.g. via the cookie banner).

Transfers to third countries
Processing may also take place in countries outside the EU. TikTok may transfer data to servers in the USA or other third countries. In this case, an equivalent level of data protection as in the EU cannot be guaranteed.

Data categories
The following data may be processed, among others:

  • IP Address

  • Device information

  • Visitor behavior (e.g. viewed pages, purchases)

  • TikTok user ID (if available)

Storage period
The data will be stored as long as necessary for the respective purpose, but for a maximum of 13 months.

Withdrawal of Consent
You can revoke your consent at any time with effect for the future, e.g. via the cookie settings link at the bottom of the page.

Further information on data protection at TikTok can be found in TikTok's privacy policy: https://www.tiktok.com/legal/privacy-policy 

 

Source: https://www.e-recht24.de